Subject to be under advertisement appraisal

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On December 6, 2013, the Ministry of Culture, Sport and Tourism issued Circular No. 10/2013/TT-BVHTTDL on detaliling and guiding implementation of several articles of Law on Advertising and Government’s Decree No. 181/2013/ND-CP dated November 14, 2013, detailing implementation of several articles of Law on Advertising; subjects under advertisement appraisal according to request by organizations and individuals include.

Advertisement products contain contents related to products, goods, services which are under prohibited advertising list or which provides prohibited behavior in advertisement; advertisement products which are refused for performance by advertisement products which are fefused for performance by advertisement service providers or advertisement issuers because they do not ensure about the legality of advertisement products; there are divergent opinions about content of advertisement products between state management agencies and organization or individuals participating in advertisement operation. The Advertisement Appraisal Counsil shall not appraise advertisement products which only present the logo, symbol, trademark or brand name of product, goods, or services.

According to guidelines provided in this Cirular, organizations and individuals shall send request for advertisement product appraisal, directly or via post system, to the Grassroots Culture Department; After receiving request for advertisement product appraisal of organizations and individuals, the Grassroots Culture Department shall submit to the Minister of Culture, Sports  and Tourism for decision on establishment of Council. Within 15 (fifteen) working days, after receiving request for advertisement product appraisal, the grassroots Culture Department shall send the written appraisal of advertisement product to the appicants. Simultaneously, the Advertisement Appraisal Council shall be automatically dissolved by itself after having result of appraisal.

This Circular takes effect on February 01, 2014.

To download this Circular, please click this link: 54910_10-2013-TT-BVHTTDL

Source: www.luatvietnam.vn